Retail Merchandising: 1E
Type
Book
Authors
ISBN 10
0070682119
ISBN 13
9780070682115
Category
Unknown
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Publication Year
2010
Pages
236
Description
This book aims at giving the basic knowledge of buying and merchandising to the students of retailing management. It has been written in a simple manner to aid easy comprehension of the underlying theory and concepts. It provides a good foundation in the subject keeping in view the industry practices in India. FEATURE HIGHLIGHTS Examples from India as well as other countries Short cases to give the real life perspective Solved problems Chapter end exercises and activities - from Amzon
Number of Copies
2
